Tuesday, April 27, 2010

Happy Clouds, redux

Stuart Semple: HappyCloud. Soap + helium smiley faces released over London last Wednesday.

"I just wanted to make a piece of work that would cheer people up a bit. I've had enough of the doom and gloom in the air and I wanted to show something completely positive floating up to the sky. This was the most straight forward way I could think of to literally contribute something happy to the atmosphere. I'm hoping it might put a smile on a few people's faces as they go through their day. I'm also keen to help people remember that the success of British cultural industries is relatively new, the Tate itself wasn't there a decade ago. I believe these cultural industries have been hugely important in the re-juvination of parts of the city, and a very wholesome and important contributor to the economy. I know at times like this it's easy to make creativity a low priority but I want to show that on a very human level an artistic idea might be able to do something important even for a fleeting moment."

: posted on the awesome blog even cleveland

1 comment:

Lydia said...

I just didn't know what to expect of the video from looking at the shots...but what charm and joy! I didn't expect them to be free-floating things. Sure wish I could see one bouncing around the sky over my house!

Fun post.